How we improved the artan.kz website
and promote a semi-trailer plant
in search
Website link - Client
- Uralskagroremmash JSC — a manufacturer of semi-trailers, including heavy-duty equipment (Uralsk)
- Services
- Website improvements, SEO promotion, Google Ads PPC advertising
- Year
- 2026
Problem
The client needed
website improvements and search promotion for queries about heavy-duty semi-trailers.
Result
Webman Studio improved the artan.kz website and handles its SEO promotion: we built a semantic core for industry queries and write SEO articles for target search queries.
Website improvements combined with SEO have brought artan.kz closer to the TOP-10 of search results for heavy-duty semi-trailer queries and deliver stable organic traffic.
- 32,300Impressions
- 1.5%Average CTR
- 10.6Average position
Our approach
- 01
Website improvements
We updated the structure and equipment cards and simplified the path to a lead for B2B clients.
- 02
SEO
We built an industry semantic core and write articles for queries about heavy-duty semi-trailers.
- 03
Advertising
We launched Google Ads for hot queries: 1,640 clicks and 53 qualified leads at $22 each.